Emerging femtech

images

Femtech, or women’s health products, are often seen as a niche market – which is peculiar, as half of the world’s population are women.

How about someone saying that fashion for women is globally recognized only as a niche market? What is femtech and what does the future look like for female technology?
Femtech or female technology addresses women’s health situations from period-tracking to pregnancy or lactation apps, and other health related issues. Femtech is slowly getting more and more attention in the media, and among companies. To mention a few, Clue, Natural Cycles and the Flex Company have entered the market to provide women with healthy and digital solutions for menstrual and contraceptive challenges. These companies offer applications and tangible products to facilitate women’s health from more punctual fertility planning to tampons that can be left in for up to 12 hours a time.[…http://ow.ly/aAU330e9Juy%5D

 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s